The Periodic Table of Business

The Periodic Table of Business is a methodology for developing ideas, encouraging creativity and providing support to ensure success. Initially developed from an innovation thesis at the Auckland University of Technology it has now been used by dozens of organisations around the world to develop and implement new products and ideas.

Briefly, it can be described as an MBA in a box.

Its 12 elements cover every aspect of an idea’s journey from concept to reality. The recommendations are the result of hundreds of hours of research and have resulted in the development of some very successful enterprises .

In a rapidly changing world, time-poor people need help with product and service development, to manage and identify gaps in the market and assess the opportunities in those gaps.

This Table provides that framework.