Story-Selling to Unlock Business Growth

Story-Selling to Unlock Business Growth

Master your messaging, Attract more customers, Discover new opportunities, Drive profitability

Learn storytelling and master verbal literacy, the killer skill in any business.  

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What We Do

At Hutch & Co we teach storytelling for leadership - the killer skill in any business. The true challenge for a leader is to attract, engage and guide followers, be they partners, employees, investors or customers. For leaders, verbal literacy is more important than financial literacy.

Leadership means engagement. It means inspiring people with your optimism and abilities, weaving authentic narratives that others can get behind and follow. You might have a title, you might be called the boss, but look around you, look behind you, if you don’t have followers, you’re not a leader.

At Hutch & Co we know the key attributes and have mastered the art of storytelling for leadership. We have spent our careers building high profile brands, creating successful business strategies and award-winning advertising campaigns. From books to briefs, project proposals to pitch documents, our experience and exclusive methodologies will help tease out your brand’s essence and purpose, engaging with the right people in the right place at the right time.

What We Do

At Hutch & Co we teach storytelling for leadership - the killer skill in any business. The true challenge for a leader is to attract, engage and guide followers, be they partners, employees, investors or customers. For leaders, verbal literacy is more important than financial literacy.

Leadership means engagement. It means inspiring people with your optimism and abilities, weaving authentic narratives that others can get behind and follow. You might have a title, you might be called the boss, but look around you, look behind you, if you don’t have followers, you’re not a leader.

At Hutch & Co we know the key attributes and have mastered the art of storytelling for leadership. We have spent our careers building high profile brands, creating successful business strategies and award-winning advertising campaigns. From books to briefs, project proposals to pitch documents, our experience and exclusive methodologies will help tease out your brand’s essence and purpose, engaging with the right people in the right place at the right time.

What Hutch can do for you

What Hutch can do for you

Consulting

Hutch specializes in brand development and innovation, having led nine successful startups. A former Managing Director of Saatchi and Saatchi and an Adjunct Professor, he offers unique, pratical consultancy advice. Inducted into the Marketing Hall of Fame in 2021, his extensive business experience is invaluable.

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Storytelling

We believe storytelling is the key skill for future leaders. Our expert team crafts compelling stories and presentations. By collaborating with C-suite executives we help them develop impactful narratives for their businesses.

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Speaking

Hutch is a renowned speaker on innovation, storytelling, and creative thinking, with over 1000 presentations delivered globally. He speaks insightfully on diverse topics from neuro-diversity to art and memory enhancement, captivating audiences with his knowledge and wit.

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Testimonials

Testimonials

What clients have to say.

Contact Hutch
Contact Hutch
“The man called Hutch is one of the treasures of New Zealand – he is inspiring, funny, innovative, sexy and widely talented. He’s a writer, an artist, an entertainer, a creator. He has supported the Foundation for Youth Development and Project K for many years both as trustee and through leading strategic planning sessions. His broad experience and quick mind have assisted us to be at the leading edge of child and youth development. With Hutch in our board meetings, we never fail to laugh and yet still get the business done. We love him.”
Sir Graeme Dingle
“Mike is a regular presenter on the ICEHOUSE Owner Manager programme and never fails to impress the participating entrepreneurs with his fresh approach to thinking about the business of business. He brings passion and knowledge together to simply and persuasively talk about the need to continuously innovate and challenge orthodox approaches to business.”
Icehouse
“The best and most relevant speaker at the conference. Mike’s experience demands that we listen – and his humour is wicked :)”

AON Insurance
“Hutch is a great speaker – entertaining, stimulating, challenging and above all relevant and engaging in a range of areas including creativity, innovation, and thinking about business and ways of ‘doing’ business differently. Mike’s passion, humour and delightfully provocative world view is ever present and engaging.”
University of Auckland
Having … had the experience of being at a dinner where Mike Hutcheson was the guest speaker, I can only say he delivers his post dinner dissertations with the same wit, understated style and panache that’s reflected in his writing. I am looking forward to more dinners, more lunches and more books!”
St Andrews Retirement
“Very good presenter. Was more light-hearted with plenty of laughs along the way. Certainly bought an interesting angle to the day with creative thought needing to play a more significant role.”
NZ Inst Chartered
Accountants
“Great presentation, great content.”
“Very different approach, storytelling involved. A couple of things I could take away – certainly entertaining. Interesting Man – his grandkids must have lots of fun.”
EMA
“The man called Hutch is one of the treasures of New Zealand – he is inspiring, funny, innovative, sexy and widely talented. He’s a writer, an artist, an entertainer, a creator. He has supported the Foundation for Youth Development and Project K for many years both as trustee and through leading strategic planning sessions. His broad experience and quick mind have assisted us to be at the leading edge of child and youth development. With Hutch in our board meetings, we never fail to laugh and yet still get the business done. We love him.”
Sir Graeme Dingle
“Mike is a regular presenter on the ICEHOUSE Owner Manager programme and never fails to impress the participating entrepreneurs with his fresh approach to thinking about the business of business. He brings passion and knowledge together to simply and persuasively talk about the need to continuously innovate and challenge orthodox approaches to business.”
Icehouse
“The best and most relevant speaker at the conference. Mike’s experience demands that we listen – and his humour is wicked :)”

AON Insurance
“Hutch is a great speaker – entertaining, stimulating, challenging and above all relevant and engaging in a range of areas including creativity, innovation, and thinking about business and ways of ‘doing’ business differently. Mike’s passion, humour and delightfully provocative world view is ever present and engaging.”
University of Auckland
Having … had the experience of being at a dinner where Mike Hutcheson was the guest speaker, I can only say he delivers his post dinner dissertations with the same wit, understated style and panache that’s reflected in his writing. I am looking forward to more dinners, more lunches and more books!”
St Andrews Retirement
“Very good presenter. Was more light-hearted with plenty of laughs along the way. Certainly bought an interesting angle to the day with creative thought needing to play a more significant role.”
NZ Inst Chartered
Accountants
“Great presentation, great content.”
“Very different approach, storytelling involved. A couple of things I could take away – certainly entertaining. Interesting Man – his grandkids must have lots of fun.”
EMA

Hutch has been featured in

Books, Blogs and Briefs

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Creativity Is More Important Than Diversity

May 15, 2023

How Do You Solve A Problem Like NZ?

May 11, 2023

Giving It A Go!

Apr 19, 2023

ADHD: Unleashing the Hidden Superpower in Entrepreneurship and Business Innovation

Apr 14, 2023

What Sketching Teaches Me

Apr 3, 2023

Rules Are Made To Be Broken

Mar 27, 2023

Get in touch

with Hutch

+ 64 21 960 400

hutch@hutchandco.co.nz

Get in touch with Hutch

+ 64 21 960 400

hutch@hutchandco.co.nz